AAFES Vendor – How to Sell Products to the Military!

AAFES Vendor – How to Sell Products to the Military!

If you are looking for new revenue streams for your product, then why not become an AAFES Vendor and Sell Products to the Military! 

AAFES or Army and Airforce Exchange is a retailer that serves solders, airman and their families all around the world. They have over 4,920 locations worldwide! This is a huge opportunity for you and your business!

To learn more, check out this short training video I created on becoming an AAFES Vendor!

Also, if you like this content, you will probably LOVE  our Retail MBA Training Program.

Either way, I would love your comments and/or feedback below if you are interested in becoming an AAFES vendor and selling to the military! 

Transcripts for this video are listed below! 

Hope this helps!

Karen Waksman

Founder and CEO, Retail MBA Brands

Website: www.RetailMBA.com

Phone: 1-855-Retail-2

Email: info (at) RetailMBA.com

P.S. Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…

Here are 4 Easy Ways to Work with Us:

 1) Free Training – If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here! https://www.retailmba.com

2) Masterclass Intensives Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

3) Done-for-You Program – If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here: https://www.retailmbabrands.com/done

4) In Person Events If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next Retail Sellers LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! 

We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com

 

Transcription for this Video Listed Below

AAFES Vendor – How to Sell Products to the Military! Hey everyone. This is Karen Waksman, founder of Retail MBA. And today I want to talk about selling your products to the military market. Now, the reason I decided to create this particular segment is because I’m always coming up with new ways for my Retail MBA students to figure out how to make money. I mean, that’s essentially what I do, right? I teach people how to get products in the stores. I show them how to generate revenue with their products. And part of that is showing them new niche markets to go after. And so the reason I do that is because if you can find an angle that will help you make lots of money, then you can succeed in your business. And so, I talk about lots of niche retailers as well. And the military has a really interesting niche retail market that you can sell to.

And I’m not talking about selling guns or military apparel. I’m talking about you selling your gift items, your food items, your whatever types of items that you have that you’re trying to sell to these retail outlets in the military. So, let me give you an example of that. So, let’s talk about an organization called AAFES. It’s the Army and Air Force Exchange Service. So, it’s AAFES. And essentially what that is is an organization that’s basically run by the military. And so what happens is is when a military member gets deployed to remote locations, right? So, the troop gets deployed. What they do is they go into various locations, it could be anywhere in the US or across the world, well, what happens is AAFES has set up retail stores, outlets, and so forth in these different locations.

So, not only can the troops buy things that they need, but also the military families and their troops can actually get supported as well. And so, I’m talking bookstores, gas stations, gift stores, department stores. I’m talking about all sorts of different types of retailers in these different locations. And so, there’s lots of money to be made in the military industry because they are constantly buying new products for large volumes of locations. And if you can grab a military market segment, you can actually sell lots of your products to that market. So again, really what it comes down to is that the military has retail locations throughout the country and the world, and they have lots of buying power, and it’s very similar to selling to the retail chains because again, what we’re trying to do is sell large volumes of your product.

And if you can do that through selling to military stores, why not do that? So, that’s just one example. AAFES, there’s also, the Navy has a retail outlet as well, a organization. And so, again, selling to these guys is very similar to the retail is selling to chain stores and so forth. And I teach all about that in my Retail MBA program, how to approach, pitch, and sell to retail buyers, including stuff like the military market and so forth. So, anyways, the good news here is that there’s new ways of generating revenue. And one of these ways is selling to the military market. If you want to learn more about AAFES, you can check out aafes.com and it’s fascinating. I mean, they have so many different stores, so much money. I think they’re the 47th largest retailer in the world or something like that or in the US at least.

And so big money there. And so, anyways, my goal here was just to get you cooking and thinking about how you can differentiate yourself from the competition and how you can also make more money. And I’m sure that a lot of your competition is not thinking about selling to retailers in the military market. So, anyways, food for thought there. Anyways, if you’d like to learn more about Retail MBA, you can check me out at retailmba.com or if you’d like to get access to a free video training series I created on the subject on selling to retailers, you can check it out at https://www.retailmba.com/free! Look forward to chatting with you in further segments. 

Thanks so much.

And…if you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!

  1. 5 Tips for Working with the Top Manufacturers Reps in Your Category: https://www.retailmba.com/manufacturers-representatives
  2. #1 Thing Retail Buyers Want You to Know When Working With Them! https://www.retailmba.com/how-to-sell-your-products-to-stores
  3. What NOT to Do When Selling to Retail Chains! https://www.retailmba.com/how-to-sell-retail

AAFES vendor

Advance Auto Parts Vendor – How to Become an Advance Auto Parts Vendor

Would you like to become an Advance Auto Parts Vendor?

Do you have an automotive product that you think would be perfect for their stores?

If so, check out our new video on the subject:

In this short training video, I cover some quick tips an strategies on how to become an Advance Auto Parts vendor today!

All the best.

Karen Waksman

Founder and CEO, Retail MBA Brands

Website: www.RetailMBA.com

Phone: 1-855-Retail-2

Email: info (at) RetailMBA.com

P.S. Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…

Here are 4 Easy Ways to Work with Us:

1) Free Training– If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here: https://www.retailmba.com/free

2) Masterclass Intensives– Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

3) Done-for-You Program– If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here: https://www.retailmbabrands.com/done

4) In Person Events– If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next Retail Sellers LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com

advance auto parts vendor

Thanks so much.

And…if you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!

  1. 5 Reasons to Sell to Retail Chains! https://www.retailmba.com/how-to-get-your-product-into-stores
  2. Top 10 Tips for Selling into Retail Chains: https://www.retailmba.com/how-to-sell-products-to-stores
  3. Pitching Retail Buyers- What You Need to Know! https://www.retailmba.com/pitching-retail-buyers

**This logo image is property of Advance Auto Parts,  Not Retail MBA!**

Wholesale Product Business

Wholesale Product BusinessWholesale Product Business – How to be More Productive in Half the Time!

As a business owner, I’m always faced with issues related to productivity. I have lists of things I want to accomplish for my business, but not enough hours in the day to accomplish all that I want to do.

Plus I want a life! I don’t just want to work all the time. 🙂 So what do you do? How do you accomplish all of your goals in less time?

Well, I came across a method to expedite the things I want to accomplish in half the time. And I decided to share this with all of you because I know many of you are struggling with the same issue in your own product business!

OK here’s the technique – its called the Pomodoro Method. You will need a pen, paper and timer to try this on your own! This technique has been around a long time, but surprisingly a lot of people still haven’t heard of it.

In simplest form, here’s how the technique works:

1) Write a list of all the things that you want or need to accomplish. Just list all of them on a page! For example, a few of the things on my list include writing blogs, SEO optimization, developing new training programs, creating videos, etc.

For a product company it might be pitching to retailers, hiring a product packager, preparing for a trade show, etc. The goal is to write out your core to-do list.

2) Now it’s time to pick one of the items on your list. Let’s use the example of pitching your products to retailers.

Utilizing the Pomodoro technique, for 25 minutes you will only focus on pitching your products to retailers. The idea here is to focus on ONE task that needs to get done and focus on it for 25 minutes straight. It’s as simple as that! Just time yourself using a timer.

Here’s an example – for 25 minutes, you will be reaching out to certain retailers that you want to sell to. In other words, you will not be checking your email, or doing several projects at once. You will just be reaching out to retailers for 25 minutes straight.

3) Once the timer goes off and you are done with the 25 minutes, take a 5 minute break and then do it again! You can either continue on with the same task of pitching products to retailers for 25 minutes, or you can choose another task on your list!

The goal of this technique is simply to help you focus on certain tasks that you need to get accomplished for short periods of concentrated time.

It’s up you how many 25 minutes (I call them Pomodoro’s) that you want to do in a given day. But just make sure that after 4 Pomodoro’s, you take either a 15 minute or 30 minute break!

So to recap, here’s how the flow works:

-25 minutes of concentrated effort on one task
-5 minute break
-25 minutes
-5 minute break
-25 minutes
-5 minute break
-25 minutes
-15 to 30 minute break, etc.

You can learn more about this technique by clicking here.

I personally think that this method works so well because when you focus your mind on one task at a time, you actually start taking action! When you are overwhelmed, you tend to do nothing. So the 25 minutes you do with Pomodoro, makes it so you you actually achieve results!

Anyhow, I hope this helps!

Got a technique that works for you? Please share below!

Karen Waksman
Retail MBA

P.S. Want to take your wholesale product business to the next level? If so, check out our Retail MBA Training Program! Visit Retail MBA and learn how to get products into stores. It will help you get your products into retail stores fast!

Photo Provided by: AGbeat.com

Walgreens Vendor – How Do I Become a Walgreens Vendor

Would you like to become a Walgreens Vendor?

Have you ever wondered what it would take to get a product into their stores? If so, you will love this short training segment on how do I sell a product to Walgreens!

In this training, I will discuss some of the things to think about when approaching a retailer such as Walgreens. Hope it helps! 🙂

To Your Success,

Karen Waksman
Retail MBA

P.S. If you’d like to learn the exact steps on how to sell products to retailers such as Walgreens, then please check out our Retail MBA Program! This is the most comprehensive course available today on the subject of selling to stores.

P.S.S. We would love your feedback and/or comments, so please share below! 🙂

How Do I Sell a Product to Walgreens

**All logo, copyright and trademark information are property of Walgreens!**

Transcript of this Video:

So one of the questions people always ask me in my workshops or classes is “Karen, I wanna sell to Walgreens and how do I become a Walgreens Vendor?” And so obviously I take 15 hours to explain how to get products into the stores with my retail MBA program, but I wanna give you a quick tip on Walgreens, and actually one of my students did this and and he’s ultimately – you know, have grown that business. And so, what happens when you’re a small to mid-size manufacturer/product company, you’re ultimately trying to go after Walgreens, which is a monster, right? They have thousands of stores, and everybody wants to sell to Walgreens. And so sometimes, again, when you’re dealing with these larger retailers, like the big, big guys, they’re ultimately little bit harder to get into ’cause everybody’s clamoring to get into those stores.

So one of the things that you can do if you’re having challenges there is to notice that there’s another company called “Duane Reade”. And Duane Reade is another drug store, and they have a couple of hundred stores. Now, why do I mention Duane Reade? Well, Duane Reade and Walgreens are the same company. They are owned by the same company. And so one of the reasons why most people don’t get their products in the stores is because, maybe the buyer doesn’t wanna deal with all the paper work to add on a new product. It takes time for them, they get new codes.

It’s a whole thing for a buyer to add a new product, and so if you’ve got a newer product, sometimes they’re just kinda lazy and just don’t wanna deal with it unless you go make some money elsewhere. And so ultimately, what happens is when you’re dealing, like say a Walgreen, sometimes that’s probably the reason why they’re not gonna deal with the smaller guy. Doesn’t always happen, but it does happen.

So, the cool thing is that when you go and say, approach Duane Reade, and if Duane Reade is interested in your product and they only have a couple of hundred stores, and it’s a lot easier to get that product into that store. Well what happens is when they take you on as a vendor, you get a vendor number, and guess what, that vendor number will work for Walgreens as well. And so, that’s pretty cool ’cause then you can go at Walgreens and say “Hey Walgreens, I have a vendor number so it’s not gonna be so complicated for you to test out my product”. And so ultimately, that’s a really great tip of getting your product into Walgreens

Safeway Vendor

Safeway Vendor – How to Become a Safeway Vendor

Podcast: Download (Duration:4:17)

Do you have a food product that’s perfect for grocery stores such as Safeway? If so, you absolutely love my new training video on how to become a Safeway Vendor!

(For those of you who prefer to read this content, transcription is included below!)

In this training, I will discuss some of the things to think about when approaching a retailer such as Safeway. Hope it helps! 🙂

To Your Success,

Karen Waksman

Founder and CEO, Retail MBA Brands

Website: www.RetailMBA.com

Phone: 1-855-Retail-2

Email: info (at) RetailMBA.com

P.S. Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…

Here are 4 Easy Ways to Work with Us:

1) Free Training – If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here! https://www.retailmba.com

2) Masterclass Intensives Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

3) Done-for-You Program – If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here: https://www.retailmbabrands.com/done

4) In Person Events If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next Retail Sellers LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! 

We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com

Transcript of This Training…

____________________________________________________________________________

How to Become  a Safeway Vendor…A Quick Tip!

Hey everyone, my name is Karen Waksman and I’m the founder of a company called Retail MBA, and today I want to talk about how to become a Safeway vendor. Now, the reason I decided to create this particular segment is because I teach thousands of product companies across the country on the subject of selling to retailers and Safeway comes up all the time, especially for people who have food products and are trying to get their food products into grocery stores.

So let’s talk about Safeway. Well, there are lots of things I can share with you on this subject, but let me give you one thing to think about. Safeway is very big on something called ‘Private Label’ products. Most grocery chains are, but today we are going to mention Private Label in regards to Safeway stores.

What does that mean? Well, if you walk into a Safeway store, you’re not only going to see branded products on their store shelves, but you’ll also see products that are called ‘Safeway Select,’ which is Safeway’s brand name. They have other names of Safeway brands at their store, but ‘Safeway Select’ is one of the common ones that you will see in their stores. Bottom line – Safeway has their own brand of products called ‘Safeway Select’ in their stores.

But what that really means is that they are doing something called ‘Private Label.’ And what is private label? Private label essentially means that Safeway has their own brand of products, and how they obtain most of those Private Label’ products is by working with manufacturers who are willing to sell their products in their stores under Safeway’s brand name utilizing Safeway’s packaging, etc.

So if you have a product that’s perfect for Safeway and you’ve tried to approach their stores and they’re not buying your products for some reason, you might want to consider selling to them via Private Label!

Here are some benefits to selling your product Private Label to grocery stores such as Safeway:

• If Safeway is not interested in your product, Private Label is another potential way to sell to them

• Companies make a ton of money off of Private Label because retailers tend to buy this type of product in larger volume

• You can sell your product as Private Label at one chain store and sell the branded version of your product at other chain stores – you are not ‘stuck’ as a Private Label product

• You utilize Safeway’s packaging – could be easier for you if packaging has been a challenge

• You can financially help support your business by going the Private Label route while growing your branded business, too!

Anyhow, if you want to learn more on exactly how to Private Label your product to chain stores OR how to just sell your products to them, please check out my Retail MBA program. It is the most comprehensive training/mentoring program available today on how to get your products sold at retailers such as Safeway!

To Your Success,
Karen Waksman

Safeway Vendor

**All logo, copyright and trademark information are property of Safeway!**

How to Sell Your Product to Bed Bath and Beyond…A Quick Tip!

Podcast: Download (Duration: 4:22)

Do you have a product that is perfect for Bed Bath and Beyond?

Have you ever wondered what it would take to get a product into their stores? If so, you will love this short training segment on how to sell your product to Bed Bath and Beyond!

(For those of you who prefer to read this content, transcripts are included below!)

In this training, I will discuss some of the things to think about when approaching a retailer such as Bed Bath and Beyond. Hope it helps! 🙂

To Your Success,

Karen Waksman

Founder and CEO, Retail MBA Brands

Website: www.RetailMBA.com

Phone: 1-855-Retail-2

Email: info (at) RetailMBA.com

P.S. Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…

Here are 4 Easy Ways to Work with Us:

 1) Free Training – If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here! https://www.retailmba.com

2) Masterclass Intensives Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

3) Done-for-You Program – If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here: https://www.retailmbabrands.com/done

4) In Person Events If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next Retail Sellers LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! 

We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com
Bed Bath and Beyond

Transcript of This Training…

__________________________________________________________________________________________________

How to Sell a Product to Bed Bath and Beyond…A Quick Tip!

Hey everyone, my name is Karen Waksman and I’m the founder of a company call Retail MBA. And today I want to talk about getting your products sold at Bed Bath and Beyond!

Now, the reason I decided to create this particular segment is because I teach thousands of products companies across the country on the subject of selling to retailers and people always ask me about Bed Bath and Beyond. So today I want to talk about some things to think about when approaching a retailer such as Bed Bath and Beyond.

First of all, I love that retailer and the reason I love that retailer is because they are very inventor friendly. They have so many new innovative products that they are constantly putting on their stores shelves.

If you ever walk through a Bed Bath and Beyond, you’ll notice that they have done a really good job at including new innovative products in their stores. So if you do have a product that’s new, interesting, different, Bed Bath and Beyond is an awesome place to explore! Plus it’s a great place to sell gift items.

One thing to think about is that they always have new, really interesting products around their counter area. These are called front-end products or impulse buys.

The reason I mention this is because there is actually a buyer who buys front-end products or impulse buy products at Bed Bath and Beyond. And so the idea behind sharing this with you is that if you have a product that will fit really well around their counter area that’s new, interesting and innovative and potentially has a counter display, then you should absolutely consider reaching out to the front-end buyer or impulse buyer at Bed Bath and Beyond!

Yes, there is a buyer who actually just buys for that specific area of the store. Again it’s called a front-end buyer. So my suggestion to you is if you have a small product that’s innovative and interesting, definitely explore reaching out to a retailer such as Bed Bath and Beyond! This basically means another potential buyer to reach out to at Bed Bath and Beyond!

They obviously sell lots of other stuff and there are so many things I can share with you about selling to this retailer, but most people don’t know that the front-end buyer exists. And by the way, another reason you should care is that these front-end products sell in volume. Either way it could be very interesting for your business…and it’s a quick tip!

Anyways, if you like to learn more about exact steps from start to finish on how to get your products into retailers, such as Bed Bath and Beyond, please take a look at my Retail MBA Training Program.

There’s a link below, actually, it’s a full training course that explains how to get your products into Bed Bath and Beyond and so forth so please take a look at that. It will really support you! Anyhow, I hope you found value in this and please be on the look out for additional training videos that I’ve created on different retailers and how to get those products into different stores. Again, it’s Karen Waksman with Retail MBA and I hope this helps! Thanks so much.

Retail MBA Training Program

[04:22]

__________________________________________________________________________________________________

**All logo, copyright and trademark information are property of Bed Bath and Beyond Stores!**

Supplier for Walmart

How to Sell Products to Walmart

How to be a Supplier For Walmart (A Quick Tip!)

If you are interested in how to be a supplier for Wal-Mart, then this short video will give you a simple strategy that you can use to get started today.

In this training video, we give you some quick tips and strategies on how to get started today!

Karen Waksman

Founder and CEO, Retail MBA Brands

Website: www.RetailMBA.com

Phone: 1-855-Retail-2

Email: info (at) RetailMBA.com

P.S. Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…

Here are 4 Easy Ways to Work with Us:

1) Free Training – If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here! https://www.retailmba.com

2) Masterclass Intensives Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

3) Done-for-You Program – If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here: https://www.retailmbabrands.com/done

4) In Person Events If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next Retail Sellers LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! 

We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com

Thanks so much.

If you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!

  1. 5 Reasons to Sell to Retail Chains! https://www.retailmba.com/how-to-get-your-product-into-stores
  2. Top 10 Tips for Selling into Retail Chains: https://www.retailmba.com/how-to-sell-products-to-stores
  3. Pitching Retail Buyers- What You Need to Know! https://www.retailmba.com/pitching-retail-buyers

How to Be a Supplier for Walmart –  Hey everyone. This is Karen Waksman, founder of Retail MBA. And today’s segment we’re going to be covering a question that comes up all the time in my workshops and classes. People always ask me, Karen, how to be a supplier for Walmart? If I have kind of a new product, can I even do that? Is that even possible? Well, here’s the deal about Walmart? Walmart is a big company and obviously one chain store order from them, one order from them can change your life significantly. It’s millions of dollars. It’s a very, very big deal. So it’s kind of hard for a startup to get a product into a Walmart initially. You have to do a lot of work to show them that you have proven sales in other places before they usually take you on, unless your product is so phenomenal that they just have to have you.

But most of the time you got to do a little work in order to get to Walmart, but here’s the deal. One idea that most people don’t even realize is that Walmart has a local buying program. And so for those of you who don’t know what that is, basically a local buying program means that they allow some of their store managers at their most popular stores to be able to pry products on a local level. So, if there’s a Walmart in your area and it’s really popular, it’s a very popular store. All you have to do is call the store manager or show up there and say, “Hey, do you have a local buying program?” And guess what? There’s a good chance that they have the ability, that store manager has the ability to buy products from you.

And they can put that product into that particular store. So it might not be all Walmart, right? But it’s a really great start because what you can do is actually get part of their local buying program. If the manager decides that they want to put it in their store, then you can actually start going from there and start putting in a different Walmart and or maybe help you funnel up to the corporate Walmarts as you’re building your business. So it just something to think about. So really the bottom line is that the reason Walmart does this and not a lot of chain stores do, but some do, but Walmart definitely does. And the reason they do it is because if you think about it from a local’s perspective, certain areas have certain things that are mattered to the local people in that area. So if it’s a beach town, maybe they want more beach gear or something like that.

So, the store managers allowed to buy certain products that are really related to that region and stuff like that. So that’s why they offer the local buying program. It’s actually pretty smart. So anyways, bottom line is if you want to get your products into Walmart, a really good way to start is to get part of the local buying program at Walmart. Again, all you got to do is contact the store manager, ask them about whether or not they have this local buying program, and then you can possibly get your products into Walmart and you can get started. And it’s a really great first step of getting your products into chain stores. So anyways, food for thought.

This is Karen Waksman, founder of Retail MBA Retail MBA, and please be on the lookout for the additional videos that I create. Thanks.

How to Sell Retail – What NOT To Do

People always ask me how to sell retail, but I think the better question is what NOT to do. In this short video, I will share what you shouldn’t do when selling to chain stores.

 

 

 

Hope this helps!

To Your Success,

Karen Waksman

Founder and CEO, Retail MBA Brands

Website: www.RetailMBA.com

Phone: 1-855-Retail-2

Email: info (at) RetailMBA.com

P.S. Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…

Here are 4 Easy Ways to Work with Us:

 1) Free Training – If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here! https://www.retailmba.com

2) Masterclass Intensives Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

3) Done-for-You Program – If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here: https://www.retailmbabrands.com/done

4) In Person Events If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next Retail Sellers LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! 

We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com

How to Sell Retail

Transcript for this Video Listed Here:

How to Sell Retail – What NOT to Do – Hey, everyone. This is Karen Waksman, founder of Retail MBA. And in this particular segment, we’re going to be covering a topic on how to sell retail that comes up all the time in my workshops and classes. People always ask me, “Karen, how do I get a product into a chain store?” And then what I usually say initially before we kind of delve into that is, “Let’s talk about what not to do, because that’s really a better question.” So here’s what happens with chain stores and what most people do to get their products in the store.

So the way it works is most product companies have this great new, interesting product. And they say, “I want to sell it to, I don’t know, Bed, Bath and Beyond,” right? So what they’ll do is, like everybody else, will call the front desk at Bed, Bath and beyond and say, “Hey, I have this great new product. I want to sell it to your store.” So it makes sense, right? You want to just see what their protocol is and stuff like that.

So what they’ll actually do, though, if you call them, they’re going to redirect you to a vendor department. And a vendor department’s really a department that handles all the vendor requests and stuff like that. So they’ll either redirect you to a place on their website or there’s a phone number or something like that. And then at that point, what they’ll have you do is fill out some forms about your company. And they’re going to ask you very, very specific questions about your company. And some chain stores really get elaborate. I mean, they’re going to ask you a lot of stuff.

Here’s the problem with you going and following protocol and submitting your information to the vendor departments. The challenge there is, is that everybody else is doing the same thing. So they’re getting inundated with thousands of submissions, and it’s like, how do you differentiate yourself from everybody else? Plus, you want to get an answer really quickly as to whether or not there’s even a possibility that this chain store is interested in working with you. So what you’d rather do is get answers quickly and then fill out these forms, right? That’s kind of something more logical, and most people don’t even know that there’s options out there and that you don’t have to follow a protocol and then go. And you can actually get your products in stores a lot faster, because to be honest with you, it can take anywhere from three months, six months, even a year sometimes through a vendor department to get a response and stuff like that.

They’ve gotten quicker over the last few years and stuff because they’re in such dire needs of getting new products in the stores, but a lot of times it’s really stressful for the product company, because again, they have to submit this information in every different chain store. It gets really old and exhausting, and then there’s a waiting game. It’s really frustrating.

So my recommendation is to not follow protocol, and my recommendation is actually to follow my program, but most importantly, I recommend that you contact the buyer directly. So I actually have other videos on how to get the buyer’s name and contact information. And obviously, there’s ways to pitch the buyer and to make them more inclined to buy and everything. But please note that there are other ways to go than just doing what everybody else does, which is contacting a vendor department. If you’d like to learn more, you can check out retailmba.com, or you can check out the additional videos that I’m creating about the subject. And anyways, I truly wish you the best, and I hope that provided value. Thank you.

Thanks so much.

If you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!

  1. 5 Tips for Working with the Top Manufacturers Reps in Your Category: https://www.retailmba.com/manufacturers-representatives
  2. #1 Thing Retail Buyers Want You to Know When Working With Them! https://www.retailmba.com/how-to-sell-your-products-to-stores
  3. What NOT to Do When Selling to Retail Chains! https://www.retailmba.com/how-to-sell-retail