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Buy UPC Codes - What You Need to Know About UPC Codes and Retail Chains!

In this short video training, we will be discussing UPC codes for retail and why they are essential if you want your consumer product to be on the shelves of major retail chains. Whether you’re targeting stores like Macy’s, Home Depot, Kroger, or CVS, understanding UPC codes and how to obtain them is crucial. I’m Karen Waksman, the founder of Retail MBA, a retail consultancy that specializes in helping people navigate the world of big box retail chains. With over 100,000 satisfied clients, we have the expertise to guide you through the process of approaching, pitching, and selling to retailers. So, let’s dive into the world of UPC codes and get you started on the right track!

What are UPC Codes?

UPC codes, or Universal Product Codes, are the little codes you see on product packaging. These codes are required by all chain stores, and they serve as a unique identifier for each product. When a chain store wants to track products from you, your name needs to be on the UPC code. It’s important to note that each UPC code represents a different product, and even variations in color may require specific UPC codes. This means that when you purchase UPC codes, they need to be from a company that has your name on the actual code. This ensures that the retailer can easily track and identify your products.

Where to Obtain UPC Codes

When it comes to obtaining UPC codes, it’s crucial to purchase them from a reputable source. Buying from random resellers or online sellers may not meet the requirements of chain stores. One trusted source for UPC codes is This organization allows you to purchase UPC codes under your name, ensuring that they are suitable for retailers. While it may require spending a few extra hundred dollars, it’s worth the investment, especially when dealing with chain stores that handle big money transactions.

Updating UPC Codes for Amazon Sellers

If you’re an Amazon seller who has purchased UPC codes from a reseller, it’s important to check if your name is on the codes. If not, you may need to update your UPC codes to comply with retailer requirements. Remember, chain stores need to track everything, and having accurate and properly labeled UPC codes is crucial for smooth transactions.


In conclusion, UPC codes are a vital component of retail success. They serve as unique identifiers for products and are required by all chain stores. When purchasing UPC codes, it’s essential to ensure that your name is on the codes, as this allows retailers to easily track and identify your products. While it may require some additional investment, obtaining UPC codes from a reputable source like is crucial for retailers. So, if you’re looking to get your consumer product on the shelves of major retail chains, make sure to prioritize obtaining the necessary UPC codes.

To learn more about how to approach, pitch, and sell to retailers, please visit our website at [](https://www.retail We offer a range of programs and services to support you in your retail journey, whether you prefer to do the work yourself or need additional support. We work with clients in every product category and at every stage of their business, so no matter where you are, we can help you succeed. Don’t forget to like, comment, and subscribe to our channel for more valuable content. Thank you for your time, and we look forward to assisting you on your retail journey!

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Step-by-step training on how to sell to retail chains!

We explain exactly how to do that and how to get started today. I’ve taught over 100,000 of companies over the years across the globe on how to get your products to the stores. And so we’re here to support you. Or please subscribe to our Youtube channel and or be on the lookout for additional training that we create.

We are here to expedite the process of generating revenue with your physical products and that’s what we’re all about.  Take a look at our advanced training, live events, certification programs and so much more.

In this training, I will discuss some of the things to think about when approaching a retailer to sell your products and become a vendor. Hope it helps! 🙂

Karen Waksman,
Retail MBA

Questions? Contact Us!
1-855-Retail-2 (Call or Text)

Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said… 

Here are 5 Easy Ways to Work with Us:

 1) Free Training If You Would Like to Join Our Next FREE Webinar Training Called “Retail Chain Store Secrets – How to Sell to Major Retail Chains. No Experience Required” Then Sign Up NOW To Learn All About Selling into Retail Chains By Clicking Here!

2) Retail MBA Year Long Coaching and Training System  Our Year Long Coaching and Training System with Karen Waksman is POWERFUL! This is our most popular training and coaching system! We walk you through how to approach, pitch and sell to retail chains and we coach you along the way! Join us by Clicking Here!

3) Masterclass Intensives  Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here!

4) Done-for-You Program If You Want Karen Waksman and Her Team to Reach Out to Your Top Dream Retail Chains On Your Behalf – And You Have a Retail-Ready Product, Check Out our Epic Done-For-You Service by Clicking Here!

5) In Person Events – If You Want to Learn LIVE and Meet Karen Waksman in Person at Our Next “America’s Next Retail Product: LIVE Event with Other Like-Minded Individuals in Beautiful San Diego, CA! We Would LOVE to Have You Join Us by Clicking Here!

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