Buckle Vendor

Buckle Vendor

How to Sell to Buckles Stores and Become a Buckles Vendor

The Buckle Inc operates retail stores that specialize in casual wear. Their offerings include denim jeans, fashion tops and shirts, dresses, active wear outerwear footwear swimwear accessories.

The Buckle offers personalized customer service that exceeds industry standards, such as free hemming, gift wrapping and convenient layaways, plus an in-store loyalty rewards credit card to ensure a positive shopping experience.


How to Get Product into Buckles Stores

Buckle provides its customers with direct services both through its physical stores and its online shop. Their in-store personnel offer personalized ancillary services like gift wrapping and hemming; as well as handling customer queries, complaints and product returns. In addition, it operates a social media platform through which it communicates with its customers while advertising special offers.

Buckle was established in 1948 and now operates 451 stores in 42 states under both its Buckle and The Buckle brands. It offers brand name casual apparel, footwear and accessories targeted towards young men and women aged 20-30; such as denim jeans, casual bottoms, fashion tops and shirts, dresses/rompers/active wear, outerwear footwear swimwear fragrance sunglasses bags purses wallets; its own private label brand “bkle” accounts for 35% of total sales.

Kearney-based Western Pacific Group Inc is led by Kari G. Smith who has been with the company since 1978 and holds both president and chief executive officer positions.

Getting Started

The Buckle provides shoppers with an unrivalled combination of selection and service to create the look of their dreams, featuring styles from top brands such as BKE, Lucky Brand, Silver Jeans and Big Star in denim, shoes and outerwear for men, women and children. In addition, The Buckle boasts unique services such as free hemming, gift wrapping and easy layaway plans with guest rewards!

The Buckle operates over 451 stores in 42 states under both its names ‘Buckle’ and ‘The Buckle’, in addition to an online retail channel. The Company markets both brand name apparel such as denim jeans, fashion tops and shirts, dresses/rompers/active wear as well as its own private label casual wear for sale at its stores as well as private label items for its private label selection, active wear outerwear footwear accessories for sale at these outlets and accessories sold as private label items by The Buckle.

The Buckle has an extensive legacy in America, dating back to 1948 when its first store opened in Kearney Nebraska under David Hirschfeld before later taking over by Dan in 1965. Today, The Buckle stands out as an influential retailer offering fashionable men’s clothing.

Inventory Management

Inventory and supply chain management is vital to any business’s success, and Vendor Managed Inventory (VMI) can help your operations thrive. VMI relies on collaboration between customer and supplier in managing inventory on an just-in-time basis; both parties need to communicate effectively and build trust between themselves for VMI to be successful. Partnering with the right company will allow you to tailor an inventory management strategy tailored to meet your individual requirements.

The Buckle Inc operates 451 stores throughout the US. Their stores feature apparel products for both men and women such as jeans and casual pants for everyday wear, fashion tops/shirts/dresses/active wear/outerwear/footwear/swimwear/accessories from their own private label brands that account for 35% of total sales; its blue triangular logo is widely recognized.

As a retailer, The Buckle provides personalized customer service to its shoppers through free hemming and gift wrapping, easy layaways, an exclusive credit card from them (Buckle), guest loyalty program membership benefits as well as store finding services and online order tracking.

Targeting customers aged 15-30, this company serves customers via its physical outlets in 42 states as well as through an online store.

To maximize profits, the company employs just-in-time (JIT) inventory management techniques that reduce costs by speeding up inventory turnover and shortening its storage time in warehouses; this also helps prevent dead stock (items not sold or used before being taken out of circulation) risks. They use both internal and external sources for purchasing their products.

Suppliers must submit information about the quality and quantity of their products via electronic data interchange (EDI), radio frequency identification or barcode scanning. This data is reviewed by purchasing department, who review it to make sure all vendors meet contract requirements while also setting long-term goals that can be measured to keep both parties focused on reaching them.

Customer Service

Customers at The Buckle enjoy a tailored experience and wide selection of branded casual clothing and accessories. Personal shopping services such as free hemming and gift wrapping are offered, while customer service also assists them with online purchases that allow for returns in-store; there is even a store-finding service and order tracking system in operation!

The company provides an easy and flexible returns policy online and in store; customers have up to 60 days from purchase date to return or exchange purchases and even request their exchange/return via email.

Established 71 years ago, The Buckle Inc has grown into an expansive retail chain that currently owns and operates over 450 retail stores under both their ‘Buckle’ and ‘The Buckle’ brands. Their stores specialize in casual apparel for men, women and children including denim jeans, casual bottoms, fashion tops and shirts dresses and rompers plus active wear outerwear footwear and accessories with 35% of sales coming from private label products owned by The Buckle itself.

Buckle’s core business model revolves around providing reliable, affordable fashion and lifestyle products that are reliably sourced. Their core resources include their brands (notably Buckle and The Buckle names) as well as retail outlets across their network of retail locations; additionally they have strategic partnerships such as Kirkland Signature, Aptos Inc and Alliance Data that aid their operations and business development initiatives.

The Buckle serves a wide customer base in the US, from young adults to senior citizens. Based in Kearney, Nebraska and employing hundreds of retail employees for customer service, The Buckle stands out with services such as personal styling, easy layaway and in-house credit card that enhance its competitive edge and build customer loyalty. Furthermore, The Company maintains an active social media presence to communicate deals directly to its customer base – all designed to increase brand equity and strengthen loyalty ties to The Buckle brand.

Step-by-step training on how to sell to major retailers

We explain exactly how to do that and how to get started today. I’ve taught tens of thousands of companies on how to get your products to the stores. And so we’re here to support you. Or please subscribe to our Youtube channel and or be on the lookout for additional training that we create.

We are here to expedite the process of making money with your physical products and that’s what we’re all about.  Take a look at our advanced training, live events, certification programs and so much more.

In this training, I will discuss some of the things to think about when approaching a retailer to sell your products and become a vendor. Hope it helps! 🙂

Karen Waksman,
Retail MBA

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Thanks so much.

And…if you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!

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