Do you have a product that is perfect for Gap Stores and You Want to Become a Claire’s Vendor?
Are you looking to sell your product to Gap stores? If so, you’ve come to the right place. In this article, Karen Waksman, founder of Retail MBA, will provide you with some tips and strategies to consider when selling to the Gap.
Gap is a massive retailer with over 3,700 stores and multiple brands, such as Old Navy and Banana Republic. This is actually a good thing for you, as it allows you to get into the retailer using a “sideways” approach.
Becoming a Gap Vendor
When you go after a retail chain, one of the things you’ll note is that if they like your product, they’ll give you a vendor number. This vendor number is gold, as it allows you to sell to them and serves as your identification number as a vendor.
What’s great about Gap is that they share the same systems across all their brands, which means they usually share the same vendor number. So, if you sell to Banana Republic, you’ll get a vendor number that will also work for the Gap and Old Navy.
This is a great way to make the buyer’s job easier, as they don’t have to deal with paperwork or anything new. All they have to do is test out your product.
Because Gap is such a massive retailer, they are very concerned with quality. They’ll have people come to your warehouse and manufacturing plant to make sure you can handle their volume and see the quality.
Getting Started with How to Sell to the Gap
If you want to know how to pitch to the Gap, what to say to buyers to get them to buy, and how to find the buyers, Karen Waksman offers additional training. You can get a free training program on her website, RetailMBA.com, or you can check out her full Retail MBA training program.
Selling to Gap stores can be a great way to get your product out there. With the tips and strategies provided by Karen Waksman, you’ll be well on your way to success. Be sure to check out her additional training programs to get the most out of your Gap selling experience.
"What’s great about Gap is that they share the same systems across all their brands, which means they usually share the same vendor number. So, if you sell to Banana Republic, you’ll get a vendor number that will also work for the Gap and Old Navy."
Outline for "Become a Gap Vendor - How to Sell to Gap Stores" Video Training Here...
Are you looking to become a Gap approved vendor and sell your products to Gap? If so, you’ve come to the right place. In this training video, Karen Waksman, founder of Retail MBA, will provide you with some quick tips and strategies to think about when you sell to the Gap.
What Can I Share With You About How to Become a Gap Vendor?
The Gap is a massive retailer that owns multiple brands, including Old Navy, Banana Republic, and the Gap. This is actually a good thing for you because you could probably get into the retailer using a sideways way.
When you go after a retail chain, one of the things you’ll note is that if they like your product, they’ll give you a vendor number. This vendor number is gold because it will allow you to sell to them. It’s your identification number as a vendor.
The Gap also owns Banana Republic, Old Navy, and other brands. What you don’t typically know is that the retailer shares the same systems across the board, which means they usually share the same vendor number.
So, if you sell to Banana Republic, you get a vendor number, and that vendor number would work for the Gap and Old Navy.
One little trick that a lot of reps know about is that once they get a vendor number from one of the chains, they will go after the buyer who’s different in the different retail subsidiaries and reach out to them. They let them know that they already have a vendor number, so it will be very easy for them to test the product.
Why Would a Buyer Care About That?
The buyer doesn’t have to deal with paperwork or do anything new. It would be very quick and easy for them to work with you, and buyers love that. They’re busy and don’t have time for things that make their lives easier.
The Gap is also very concerned with quality. If you’re going to be doing business under their brand name, they will check out your warehouse and manufacturing plant. They’ll have people come to your facility to make sure that you can handle their volume and see the quality.
Additional Training
If you want to know how to pitch the Gap, what to say to buyers to get them to buy, and how to find the buyers, there is additional training available. You can get a free training program on RetailMBA.com.
You can also check out her full Retail MBA training program. In a weekend, you’ll know exactly what to say to all buyers to get them to buy and so forth at all the major retailers.
Step-by-step training on how to sell to major retailers
We explain exactly how to do that and how to get started today. I’ve taught tens of thousands of companies on how to get your products to the stores. And so we’re here to support you. Or please subscribe to our Youtube channel and or be on the lookout for additional training that we create.
We are here to expedite the process of making money with your physical products and that’s what we’re all about. Take a look at our advanced training, live events, certification programs and so much more.
In this training, I will discuss some of the things to think about when approaching a retailer to sell your products and become a vendor. Hope it helps! 🙂
Karen Waksman,
Retail MBA
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Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said…
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And…if you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!
