NY Now

NY Now

The 10 Advantages of Presenting and Selling Your Consumer Products at the NY NOW!

The NY NOW Show is a regarded event, in the design and lifestyle industry providing a platform for businesses to showcase and sell their products. As one of the leading trade shows in the United States NY NOW attracts a range of exhibitors and buyers from sectors. In this article, we will delve into the 10 reasons why featuring your product at the NY NOW Show can be a game changing strategy for your brand.

1. Appealing to a Discerning and Fashion Conscious Audience

NY NOW draws in a discerning and fashion audience consisting of retailers, designers and industry professionals. By participating in this show your product gains exposure to individuals actively seeking the most innovative designs, in home decor, lifestyle goods and gifts. The curated audience ensures that your brand resonates with those who value craftsmanship, distinctive designs and emerging trends.

2. Highlighting Design Ingenuity and Creativity

NY NOW is renowned for its celebration of design ingenuity and creativity. Showcasing your product at this event allows you to position it alongside cutting edge offerings in the design and lifestyle industry.Whether your product showcases design elements, friendly practices or exceptional craftsmanship NY NOW offers a platform to highlight the originality that distinguishes your brand.

3. Opportunities for Building Connections with Industry Experts

The NY NOW Show serves as a central hub for influential figures decision makers and trendsetters in the design and lifestyle sectors. Networking with these individuals can open doors to partnerships, collaborations and distribution channels. Engaging with professionals who possess an understanding of the details of the design industry can provide your brand with insights, advice and potential opportunities that significantly contribute to the growth of your business.

4. Insights into Market Trends

Keeping up to date with market trends is essential in the design and lifestyle industry. NY NOW offers a vantage point to observe emerging trends, consumer preferences and industry insights. By exploring the exhibits at the show attending seminars and interacting with exhibitors your brand can gain an understanding of the current and future landscape of design and lifestyle products. This knowledge empowers you to stay ahead of others in this evolving field.

5. Direct Interaction with Retail Buyers

NY NOW attracts buyers who actively seek captivating products for their stores. Participating in this show grants your brand access, to these buyers; it allows you to showcase your products while potentially securing mutually beneficial partnerships.
Engaging directly with buyers, in person presents opportunities such as securing distribution agreements gaining retail placements and increasing market visibility.

6. Exposure to Design-Centric Media Outlets

The presence of design focused media outlets, journalists, bloggers and influencers at NY NOW offers a chance for exposure. Participating in this event enhances the likelihood of media coverage, product features and reviews in publications dedicated to design and lifestyle. Positive recognition from these media outlets not boosts brand visibility. Also establishes your product as an influential player in the competitive design industry.

7. Visual Merchandising and Booth Customization

NY NOW allows exhibitors to create immersive booth spaces. Customizing your booth to align with your brands enhances its visual appeal and captures the attention of attendees. A designed booth not attracts foot traffic but also contributes to a memorable brand experience that resonates with buyers and potential customers.

8. Strategic Product Launches and Visibility

Launching a product, at NY NOW provides an advantage in terms of visibility. The extensive reach of this show ensures that your product launch receives attention from industry professionals, media personnel and design enthusiasts alike.A successful product launch, at NY NOW can create excitement generate word of mouth and attract media attention establishing your brand as a leader in the design and lifestyle market.

9. Insights into Practices and Ethical Design

Given the growing emphasis on sustainability and design within the industry NY NOW provides a platform to showcase products that align with these values. Whether your brand promotes materials, ethical manufacturing processes or sustainable practices highlighting your commitment to these principles can strongly resonate with conscious consumers and position your product as a responsible choice.

10. Opportunity for International Expansion

NY NOW doesn’t just attract an audience; it also draws attendees. Participating in the show offers an opportunity for your brand to expand its presence globally. Engaging with buyers, distributors and industry professionals opens doors to markets and opportunities for global expansion while solidifying your brands position on the international design and lifestyle stage.

The NY NOW Show is more than a trade show; it’s a celebration of design, innovation and lifestyle. From targeted exposure and networking possibilities, to showcasing creativity and engaging with industry leaders selling your product at NY NOW comes with benefits.By taking part in this event your brand becomes a component of the ongoing story, within the design and lifestyle industry. You’ll have the chance to connect with retailers, designers and industry experts who are shaping the future of design and consumer experiences. Embrace this opportunity dive into the world of design. Let NY NOW guide your product towards success, in the design and lifestyle marketplace.

Step-by-step training on how to sell to major retailers

We explain exactly how to do that and how to get started today. I’ve taught tens of thousands of companies on how to get your products to the stores. And so we’re here to support you. Or please subscribe to our Youtube channel and or be on the lookout for additional training that we create.

We are here to expedite the process of making money with your physical products and that’s what we’re all about.  Take a look at our advanced training, live events, certification programs and so much more.

In this training, I will discuss some of the things to think about when approaching a retailer to sell your products and become a vendor. Hope it helps! 🙂

Karen Waksman,
Retail MBA

Questions? Contact Us!
1-855-Retail-2 (Call or Text)
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Retail MBA provides a step-by-step formula on How to Sell to Major Retailers, Online Retailers, Smaller Retailers, Catalogs and More. No Experience Required! These solutions continue to convert for clients year-over-year! These are Time-Tested and Proven Strategies that we utilize ourselves when going after stores! Everything we teach, we test. Want access to these formulas? ANY one of our programs and coaching systems gives you access to them now. With that said… 

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2) Masterclass Intensives  Want to Join our Next 4 Week Elite Retail MBA Masterclass Intensive? These Intensives Are EPIC for people who Love Fast Paced Learning – Homework, Retail Coaching, Developing Your Strategy, Buyers Contacts and More! These Events Are Held Every Quarter. Join us by Clicking Here: https://www.retailmbabrands.com/masterclass

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We Would LOVE to Have You Join Us by Clicking Here: https://www.americasnextretailproduct.com

Thanks so much.

And…if you like this training, you will love these new short training sessions as well! Click on the links provided to watch and grow your consumer product business TODAY!

  1. 5 Tips for Working with the Top Manufacturers Reps
  2. #1 Thing Retail Buyers Want You to Know
  3. What NOT to Do When Selling to Retail Chains! 
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