About Retail MBA
For the last several years, Karen Waksman (Founder of Retail MBA) has taught 10’s of thousands of physical product companies across the globe on how to approach, pitch an sell to major retail buyers. Her Retail MBA Training Program has empowered small to mid-size physical product companies to become vendors at retailers such as Wal-Mart, Best Buy, Home Depot, Bed Bath and Beyond, Kroger Grocery Store and much, much more!
Karen’s powerful proven, time-tested sales methodology has worked for physical product companies with zero sales experience or buyer relationships – to advanced retail sellers!
Her goal is to empower and inspire companies to transform their businesses by providing them all of the necessary information they need in order to become chain store vendors.
The Retail MBA Live Event is a natural progression from the Retail MBA Training Program in that attendees will not only receive powerful training and one-on-one coaching on how to get their products on retail shelves, but they will also get their products reviewed by major chain store buyers!
She Got a Vendor Number From BuyBuyBaby in a Week (Her Top 3 DREAM Retailer!)
He Got His Product into 1000’s of Retailers Across the Country!
She is Now Now a Vendor For Retailers such as Sams Club, Best Buy, Groupon, etc.
He Got His Product into Macy’s Department Store – His Dream Retailer!
Her Board Game Got Picked up by Wal-Mart a Few Days After She Had a Meeting!
She Got a 50,000 Unit Order Request from Michael’s Stores within a Few Weeks!
He Got His Product into Home Depot, Lowes and HSN and QVC!
He Got His Products into 1000’s of Retailers Throughout the Country!
This Canadian Entrepreneur Got Her Product into Canadian Retailers!
Retail MBA Live Agenda
(Schedule and Content Subject to Change)
8am – Registration Opens!
9:00 AM – Retail MBA LIVE –Getting Started with Selling to Big Box Chain Stores (Founder, Karen Waksman Retail MBA)
10:00 AM – Retail Entrepreneur Success Panel – Get Inspired! Real Life Success Stories and Q&A from Clients Who Are in Big Box Retailers and the Exact Steps They Took to Get There
11:00 AM – Developing a Retail Distribution Strategy That Yield Results For Your Product Category!
12noon – Lunch Break
1:00 pm – Advanced Retail Strategies – How to Approach, Pitch and Sell to Chain Store Retailers with Live Q&A
2:00 pm – Inside Tips and Strategies on How to Have an Epic Face-to-Face Buyer Meeting (Strategies That Work!)
3:00 pm – How to Get Your Product to fly off the Shelf Once You Get a Retail Order (to Ensure Repeat Orders)
4:00 pm- Retail Logistics Panel (The Not-So-Sexy Side of Retail) – Packaging, Pricing, Shipping, Liability Insurance, Drop Ship Programs, EDI, How to Avoid Chargebacks, etc.
5:00 pm – Advanced Sales Distribution Strategies – How to Make Hundreds of Thousands of Extra Dollars a Year Selling to Online Retailers Such as Groupon! And More!
5:45 pm – Retail MBA Live Closing Session and Final Q&A