Karen Waksman, Author at Retail MBA

Karen Waksman

Karen Waksman, Founder of Retail MBA, is a Manufacturer’s Rep turned Author, Speaker and Consultant. She has sold millions of consumer products to the world’s largest retailers and now dedicates her time to teaching Entrepreneurs how to market and sell their products to Major Retailers, Online Retailers, Catalogs and Small Retailers, too! Karen Waksman has taught over 10,000+ product entrepreneurs and companies across the globe on the subject of selling to retailers. Her goal is to empower and inspire companies to transform their businesses by providing them all of the necessary information they need in order to become chain store vendors. Most importantly, Karen’s clients have utilized the Retail MBA time-tested sales formula to get their products into retailers such as Wal-Mart, Best Buy, Home Depot, Lowes, Kroger Grocery Stores, Bed Bath and Beyond, BuyBuyBaby, Groupon and much, much more!

Selling to Retail Buyers

Blog, How to Sell to Chain Stores / By Karen Waksman

Selling to Retail Buyers – #1 Mistake to Avoid When selling to retail buyers, what’s the #1 mistake to avoid? What is the best way to pitch a chain store buyer? In this short training video, I walk through the top mistake companies make when pitching products to chain store buyers! Selling to Retail Buyers …

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Karen Waksman

Selling to Retail Buyers

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