Best Buy Vendor – How to Sell a Product to Best Buy and Become a Best Buy Vendor

Best Buy Vendor – How to Sell a Product to Best Buy and Become a Best Buy Vendor

Best Buy Vendor – How to Sell a Product to Best Buy and Become a Best Buy Vendor


Transcript for this video is listed below…

Hey, everyone. My name is Karen Waksman, and I’m the founder of a company called Retail MBA. Today I want to talk about getting your products sold at Best Buy stores and Becoming a Best Buy Vendor. Now, the reason I decided to create this particular segment is because I teach thousands of product companies across the country on the subject of selling to retails, and Best Buy comes up all of the time. If you have consumer electronics product, you typically wanna sell your product to Best Buy.

So today I want to give you some suggestions, make you think about things that you’re going to need to deal with in regards to working with Best Buy. So I hope this helps.

Anyways, let’s talk about selling to Best Buy. Well the big thing that I know about Best Buy is that, you know, everybody with a consumer electronics product who’s ever created one, probably wants to approach Best Buy or has already done so. And the problem with that, for people like you who are just getting started or are trying to get products into that store is that you’re dealing with a retailer that is competitive. It’s tremendously competitive for consumer electronics products because again, everybody is reaching out to Best Buy about their products.

So how do you differentiate yourself? Well one way to do that if you’re kind of just getting started and maybe you’ve reached out to Best Buy or you’re kind of about to, my recommendation is always to start reaching out to Best Buy to let them know about your product. But if they say no to you, please don’t take that personally. It really doesn’t mean anything other than you’ve picked probably one of the most competitive retailers out there in regards to that product type. So my recommendation to you is to reach out to other retailers who sell consumer electronics products.

You know, Sears sells consumer electronics products, Walmart sells consumer electronics products. Every major retailer now sells consumer electronics products, so why not reach out to other retailers who don’t only focus on consumer electronics, get your products into those stores, start building up your business, and then going back to Best Buy and showing them proof of sales of your product.

You see, Best Buy really ultimately since they see so many products in a given day of the same type of thing constantly, what they really care about is money. Because at the end of the day they wanna make sure that they’re generating revenue with their products. If you have every product on the planet coming to you, you wanna make sure that the one that you’re picking is gonna make you the most amount of money. It’s just the way it goes in retail.

So again, my suggestion is to go elsewhere, sell your consumer electronics products in other retailers and then refocus your efforts on Best Buy and let them know about your successes and the things that you’re doing. And that’ll help you kind of grow your business with Best Buy or at least get started.

Now one other thing I wanna suggest to you is that bestbuy.com which is their online store, is probably, it’s actually the top 10 websites on the web today. It is one of the largest websites on the web. It’s a top 10 site. Which means they get over, I think it was like a billion visitors to their site. That’s insane. That’s tremendous. So one suggestion I have for you is to potentially reach out to bestbuy.com and for most of you, you probably think that Best Buy stores and bestbuy.com is the same thing.

Actually in that space, bestbuy.com has its own buyers and buys products specifically for bestbuy.com. And Best Buy stores has buyers for Best Buy stores. So they’re actually another set of buyers for bestbuy.com. So if you’re having trouble getting into Best Buy stores, the other suggestion is to reach out to bestbuy.com because again, there’s another set of buyers and so forth. So you could potentially get your products into bestbuy.com which could be tremendously advantageous to you because they have a billion people who come to that site and that could be great for your business.

Anyways, I hope that provided value for you. If you wanna learn more on the exact steps from start to finish on how to get your products into Best Buy, you will probably love my Retail MBA program. The link to the site is listed below, so please take a look at that. Otherwise, I hope this helped you and please be on the lookout for the additional videos that I create. Thanks so much, it’s Karen Waksman with Retail MBA.

Big Lots Vendor – How to Sell to Big Lots Stores and Become a Big Lots Vendor

New Training on Becoming a Big Lots Vendor – How to Sell to Big Lots Stores and Become a Big Lots Vendor

Big Lots Vendor – How to Sell to Big Lots Stores and Become a Big Lots Vendor

Transcript for this video listed below…

Hi Everyone, this is Karen Waksman, Founder of Retail MBA, and today I want to talk about a becoming a Big Lots Vendor. Now, the reason I decided to create this particular training is because I help tens of thousands of product companies across the globe on getting their products in retail chains. I love what I do, and people ask me about certain retailers, so I just like to support and give you answers and quick tips and strategies, and that’s what this video is all about. Let’s talk about Big Lots. Well, first of all, they have over 1,800 stores that they’re responsible for, which makes it a very massive retail chain, and they actually sell a lot of different products. The reason I like that is because it’s a mass appeal audience. They’re looking for products in every category and so forth, and because I work with so many of you, it does support in the … I deal with products, all sorts of products, and so forth.

Anyways, the thing about Big Lots is that people always think that they only sell overstocked items. What that basically means is deeply discounted products, excess inventory, and that type of thing, and they do. They sell a lot of those. Actually, it’s very, very common that you go into a Big Lots, and there’ll be some amazing deal for that particular store that literally won’t … Like the product will sell out in one day, so it’s really, really common for people to go into Big Lots and literally buy all of their products for that one particular day, because it’s just this one product, it’s a closeout item and so forth. They make a lot of money bringing in other national brands and so forth into their stores, excess inventory and so forth, dumping it in their stores, and then people buying that product because it’s a great deal.

That’s one way to sell to Big Lots. Definitely, if you have any overstocked items in the excess inventory, anything in large volume that you want to get rid of, Big Lots definitely wants to know about you, and they do have buyers and so forth who would be interested in learning more about your product. But a lot of people don’t know that they actually sell common, consistent products in their stores as well, so they don’t just sell overstocked products. If you have a product that you want to sell the retail chains, a lot of people don’t even think about getting their products into Big Lots. Again, they are looking for deals. Generally, they like the national brands and so forth, but they buy new stuff too, whatever their audience will be interested in, so definitely go take a look at a Big Lots, see what’s in store, see if your product can fit and so forth.

It could be a great opportunity for you, again, because they don’t … A misconception is that they only sell overstocked items, but they actually don’t. They sell consistent products as well. Again, the purpose of this video is just to get you to think about other retailers that you might not, never have thought of before. That’s why I create all these different videos. Again, Big Lots is great if you have a lot of volume, you want your products in stores and so forth, and you have a great price on this product, it’s a common mass appeal item, Big Lots would be definitely a retailer to consider, and/or obviously if you have some sell-out item, close out any excess inventory and stuff. I mean, you can go into the stores and dump product on them, and a lot of times they’ll take that product if it’s a great idea, it’s a great product and so forth. They buy on a national level. They tend to also buy regionally and so forth because of the fact that they do deal with closeouts in certain areas and so forth.

Anyways, if you want to know exactly how to pitch them, exactly what to say to them to get them to buy, take a look at my Retail MBA website, retailmba.com. I either have a free training program, which is really powerful. It’s a six-part training series on how to get into retail chains. All you got to do is add your email address there, or I have a full Retail MBA Training Program, 20 hours of content. In one weekend you can know exactly how to pitch a buyer, how to get them to buy, all the strategies you’ll ever know about retail, and you can start next week getting your products in retail stores. Either way, just take a look at the links below. It’s retailmba.com, and be on the lookout for the additional free videos that I create. Thanks so much. Hope this helped.Big Lots Vendor

Auto Zone Supplier – How to Sell to Auto Zone and Be an Auto Zone Supplier!

Auto Zone Supplier – In this quick training we will be discussing how to sell to Auto Zone and become an Auto Zone supplier!

Auto Zone Supplier – How to Sell to Auto Zone and Become an Auto Zone Supplier!

Transcript for this video below on….

Hi everyone, it’s Karen Waksman, Founder of Retail MBA. Today I want to talk about becoming an  Auto Zone Supplier. Some of you have products that are perfect for the auto aftermarket industry, and you want to get your products into those types of stores, obviously, so you want to know about becoming an Auto Zone Supplier. What can I tell you about Auto Zone?

First of all, I’d like you to know that this particular retail chain is massive. They have like 5,800 stores or more. That’s massive. That’s some serious buying power. Usually they have a corporate buyer amongst other things, but ultimately they can, if they are interested in your product, you can make a lot of money. The problem with these different auto retail chains is that they tend to be smaller, because they’re so massive, everybody wants to sell to them.

How do you differentiate yourself? What do you do? How do you get your products in front of them? One thing that most people don’t realize is that trade shows can be a magical way to get your products into retail chains. Now I teach all sorts of other ways to get into stores, but if you are interested in a retailer like AutoZone, and you are in a highly competitive market, you might want to check out a trade show called SEMA, S-E-M-A; SEMA Show. It’s, I think, in late October. I think it varies a little bit, but it’s in late October, I think. It’s called the SEMA Show. Basically if you have an auto product that’s, we call it the auto aftermarket industry, or there’s accessories, and all sorts of things for cars. This show is pretty amazing for that. They’re really, really well-known. They have a lot of amazing speakers.

Then, all of the retailers, who are interested in the space usually attend this show. I usually create videos with specific details about certain retailers and so forth, but in this case I felt really strongly to share that this trade show, if you’re in the auto industry, would be amazing for you to go. At least go just to walk through it, to get a feel for what the industry’s all about, because it’s only about accessories and so forth for the auto industry. Not everybody knows about that show, so at least definitely attend. Also, a lot of the retailers go there, so I highly recommend exploring that for this particular retailer.

Anyway, there’s so many other things I could share with you about getting your products into AutoZone. If you want to know exactly how to approach, pitch, and sell to AutoZone directly, not go to a show, not do anything like that, definitely check out my website RetailMBA.com. I have a free trading program that you can sign up to with just an email address. It’s a six part training program. It’s powerful, and that’s for free. You can take a look at that and I can spend some time with you. This is just a few minute video. Also, if you want to know how to get into retail chains today, and you’re ready to go, you can definitely check out my Retail MBA training program; the full program. That’s on that website, as well, RetailMBA.com. That program is 20 hours of powerful information. In a weekend you can go after retail chains and get your products in the stores.

Anyway, to take a look at those, there’s links listed below. Otherwise, I hope this provided value. Check out SEMA Show, and be on the lookout for the additional videos that I create on different retailers. I hope this helps. This is Karen Waksman, Retail MBA. Thanks so much.

Walmart Vendor: How to Become a Walmart Vendor

Here’s a quick tip on How to Become a Walmart Vendor AND if you want to learn exactly how to pitch your product to Walmart, join us at our next LIVE EVENT! 

 

Would you like to become a Walmart Vendor?

How would you like to get your product into their stores? Watch the video above for some quick tips and strategies on how to make this happen!

Please note, EVERY retail chain store has little quirks like this…and from experience I know what most of those quirks are!

On top of that, if you want to maximize your chances of becoming a vendor for retailers such as Wal-Mart, you really need to know…

  • How to find the buyers contact information
  • How to get a meeting with that buyer
  • And then how to pitch them

So if you are serious about becoming a Wal-Mart vendor, please join us at our upcoming event!

To Your Success,

 

Karen Waksman
Retail MBA

About the Author: Karen Waksman, Founder and CEO of Retail MBA, is an Entrepreneur Magazine, MSNBC and New York Times Company go to retail expert on the subject of selling to retailers! Karen has sold millions of units of products to the world’s largest retailers and has taught 1000’s of product companies across the country on the subject of selling to retailers at places such as CES (Consumer Electronics Show), US Patent Office, Stanford University, International Home and Housewares Show and so many other places. Her goal is to empower and inspire companies to transform their businesses by providing them all of the necessary to become chain store vendors.

 

Walmart Vendor

**This Wal-Mart Logo is Property of Wal-Mart Stores, Not Retail MBA!